Richway Industries Snapshot

Richway Industries makes a variety of products, ranging from cellular concrete equipment to foam markers for agricultural and turf spraying. Learn more at the Richway website: http://www.richway.com

Normally published every Friday

Sunday, January 12, 2014

Sales Success Statistics

48% of sales people never follow up with a prospect
25% of sales people make a second contact and stop
12% of sales people make more than three contacts

2% of sales are made on the first contact
3% of sales are made on the second contact
5% of sales are made on the third contact
10% of sales are made on the fourth contact
80% of sales are made on the fifth to twelfth contact

I don't know where these "statistics" came from or how accurate they are.  A few minutes searching with Google found a number of websites taking credit for them.

But----- one thing I do know is that persistence is critical in making the sales.  In the past I have asked two people what they had learned after they left Richway and went into business for themselves as fully commission based sales people.  They both said "persistence."  And they were good -no, excellent- sales people when here at Richway.  But faced with having to "sell to eat" they became even better because they became more persistent!


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